In my post under ALL GT40 - CAR BUILDING IS A COMPLEX BUSINESS I suggest that when cars are built they must be built and planned like a military campaign.
On the other side of the coin there's something that's often not well planned and organised in our lives and that's the filing of photographic negatives, not even by professional photographers. Negs in packets packed in boxes gathering dust. Right?
I've just taken a deep breath and go stuck into the filing in chronological order of 40 years worth of negs. Mission of note!
Amazing what you forget! I came across three negs that I've completely forgotten about in the passing of time. Pics of a Ford showroom mural.
In 1982 two partners and I started a small Ford sub-dealership and in 1990 I took over the business myself. Our main dealer was Churchill Ford, a few miles up the road. It was called Churchill Ford as the head office was in Churchill Road in an adjoining suburb.
From time to time Churchil Ford would ask me to come up with innovative advertising and marketing campaigns. What was more obvious than a cigar smoking cartoon bulldog, named Winston, who was used in various ad campaigns.
What bothered me was a long, blank, white wall in the showroom. I felt it needed something colourful and I came up with the idea of a Ford mural. Off I went to my friend, Tony Butler, an artist of note. Oils, Water colours, air brush, pencil drawings, you name it Tony was brilliant in all of these art forms. You should see his paintings of wild life, ie the Big Five, the lion, leopard, elephant, buffalo and rhino. I delivered three 8 ft by 4 ft hard board sheets to him and gave him various photos and a pencil sketch of how I saw the mural.
It wasn't long before Tony phoned me to come and inspect his masterpiece which was painted in oils. As Tony specialises in portraits his, painting of Henry Ford was quite outstanding. You almost expected Ol'Henry to start talking to you!
Once in place the mural was a great talking point. To complete the picture I had the Ford logo silkscreened on blue cloth from which curtains were made.
Any Ford dealers out there who like the idea, please copy. From an American perspective the Lotus Cortina and the F1 Tyrrell might not have all that much appeal but could be replaced by something like a 57 Convertible and Thunderbird.
I took the pics without a flash and they are quite grainy. They are however reasonably clear.
Keep advertising and marketing otherwise you are DEAD.
Andre 40
On the other side of the coin there's something that's often not well planned and organised in our lives and that's the filing of photographic negatives, not even by professional photographers. Negs in packets packed in boxes gathering dust. Right?
I've just taken a deep breath and go stuck into the filing in chronological order of 40 years worth of negs. Mission of note!
Amazing what you forget! I came across three negs that I've completely forgotten about in the passing of time. Pics of a Ford showroom mural.
In 1982 two partners and I started a small Ford sub-dealership and in 1990 I took over the business myself. Our main dealer was Churchill Ford, a few miles up the road. It was called Churchill Ford as the head office was in Churchill Road in an adjoining suburb.
From time to time Churchil Ford would ask me to come up with innovative advertising and marketing campaigns. What was more obvious than a cigar smoking cartoon bulldog, named Winston, who was used in various ad campaigns.
What bothered me was a long, blank, white wall in the showroom. I felt it needed something colourful and I came up with the idea of a Ford mural. Off I went to my friend, Tony Butler, an artist of note. Oils, Water colours, air brush, pencil drawings, you name it Tony was brilliant in all of these art forms. You should see his paintings of wild life, ie the Big Five, the lion, leopard, elephant, buffalo and rhino. I delivered three 8 ft by 4 ft hard board sheets to him and gave him various photos and a pencil sketch of how I saw the mural.
It wasn't long before Tony phoned me to come and inspect his masterpiece which was painted in oils. As Tony specialises in portraits his, painting of Henry Ford was quite outstanding. You almost expected Ol'Henry to start talking to you!
Once in place the mural was a great talking point. To complete the picture I had the Ford logo silkscreened on blue cloth from which curtains were made.
Any Ford dealers out there who like the idea, please copy. From an American perspective the Lotus Cortina and the F1 Tyrrell might not have all that much appeal but could be replaced by something like a 57 Convertible and Thunderbird.
I took the pics without a flash and they are quite grainy. They are however reasonably clear.
Keep advertising and marketing otherwise you are DEAD.
Andre 40
